by Charly Mann
On Sunday May 17, 1964 I attended special ceremonies to honor the late President John F. Kennedy at the University of North Carolina's Kenan Stadium in Chapel Hill. Tens of thousands of Tar Heels turned out for the memorial program which featured speeches by the Reverend Billy Graham, the mother of the late President Rose Kennedy, his brother Senator Ted Kennedy, North Carolina Governor Terry Sanford, and former NC governor and current Secretary of Commerce Luther Hodges.

Joan and Senator Ted Kennedy with Rose Kennedy and Govenor Terry Sanford walking into Kenan Stadium on May 17, 1964
The event was a fundraiser for the construction of the John Fitzgerald Kennedy Presidential Library in Boston. North Carolina was the first state in the nation to organize a tribute event for the late President. Ironically, I recall that President Lyndon Johnson, who disliked President Kennedy and his family, was the honorary national chairman of the Kennedy library. President Johnson was thought likely to attend the event, but did not. I suspect he wanted to for political reasons, but that the Kennedy family did all in their power to make him not feel welcome. Roland Giduz was the Orange County chairman of the event.

There was widespread speculation that President Lyndon Johnson would attend the President Kenndey Tribute in Chapel Hill
Tickets to the ceremony were $10, and everyone who bought one had their name placed on a list which was given to President Kennedy's widow, Jacqueline Kennedy. That list has since been archived in the Kennedy library.

President John F. Kennedy's younger brother, Senator Ted Kennedy, speaks at tribute in Chapel Hill in 1964
The ceremony lasted for an hour and was preceded by a concert by the UNC band. The highlight of the tribute was a short speech by the late President's mother, Rose Kennedy, after which she was presented a check of $250,000 for the library. This was Rose Kennedy's second trip to Chapel Hill. In 1960 she came to town to campaign for her son when he was running for President.

Rose Kennedy, President John F Kennedy's mother, speaks at tribute to her son at Kenan Stadium in May of 1964
There is a rare color film which was made of the event titled North Carolina's Tribute to John F Kennedy and is 29 minutes in length. It was produced by James Beveridge and narrated by Ben Mast. As far as I can tell, The John F. Kennedy Library in Boston has sole possession of this movie, and I am sure many Chapel Hill Memories readers would enjoy viewing it.

Days before the Kennedy Tribute is held in Chapel Hill President Lyndon Johnson looks at program to be handed out during the ceremony.
Related articles:
President John F Kennedy Comes To Chapel Hill in 1961
Chapel Hill on the day President Kennedy Died

What is it that binds us to this place as to no other? It is not the well or the bell or the stone walls. or the crisp October nights. No, our love for this place is based upon the fact that it is as it was meant to be, The University of the People.



Whether you like or dislike John F. Kennedy, no President ever had as much charisma or spoke as well as him, and that alone makes him one of the most inspiring leaders in history.