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The History of Springfield, Buffalo, & Schoolkids Records

by Pauline Williams 

February 25,1973, married just two days I arrived in Chapel Hill from Athens, Georgia, ready to promote peace and the end of the Vietnam War with music. Athens was the home of Underground Records, and I met Richard Carter when I purchased Bob Dylan's Greatest Hits Volume 1. Owner Eric Brown envisioned a hippie record empire with stores in all college towns warehoused by him in Athens. To allow low pricing one practice was the absence of advertising though I often drew flyers which I posted in the UNC dorm elevators. In Eric's employ was a hard working teenager named Pepper.

Richard Carter & Paul Williams

Richard Carter and Pauline Williams in May of 1973 shortly after opening Springfield Records

Richard and I left Athens with a rental truck full of records, carpet and shelves. I drove my green Chevy Nova by which we procured a loan from FUNB for more record stock. Springfield Records named for Buffalo Springfield opened for business February 26, 1973, upstairs over Soundhaus Stereo in a large room painted black and lined with a wall of south facing windows. In a small front room just off the stairs Stu Martel had a great business making custom leather sandals, so Springfield Records enjoyed immediate hippie and student clientele. We lived for the first several weeks in the back room of the store which had a large hinged board in the rear wall opening onto the roof overlooking The Village Green of He's Not Here. This became important when we let the space to the original Trail Shop. The owner, a former Vietnam helicopter pilot, used the window to move canoes in and out of The Trail Shop. Later when Springfield moved to Franklin Street the record boxes slid easily down a ramp to the alleyway. We woke very early each day to the sound of the garbage truck lifting and redepositing the dumpster outside.

Buffalo Records

The group whose name gave Chapel Hill two of its best record stores

The Record Bar on Henderson Street was not to be deterred. Charly Mann was already selling below The Record Bar prices at Record and Tape Center in the NCNB Plaza, but Springfield Records was able to undercut Record and Tape by $1. i think there was a second Record and Tape store on West Franklin a short distance from the main block. Kemp Battle Nye sold records on the north end of Henderson Street in the basement of his store. University Mall was not yet built, and cars still parked at angles downtown. People jaywalked everywhere as traffic was relatively slow. Downtown Chapel Hill was rockin' with nightly bands at The Town Hall promoted by owner Michael Strong. South Wing led by Ed Ibarguen and Scott Verner with soundboard by Jeff Harrison played The Grateful Dead. Springfield Records was selling many discounted albums at that time including New Riders of the Purple Sage, Dylan, Crosby Stills and Nash, The Grateful Dead, James Taylor, The Beatles and The Rolling Stones. We had an expanding niche, and business was good.

Charly Mann and Richard Carter

Friendly competitors: Charly Mann of the Record and Tape Center and Richard Carter of Springfield Records

To increase stock Richard took on as partner David Bourke, a friend from Charlotte who had recently returned from his tour of duty in Vietnam where he drove a jeep, a dangerous job in 1972. The draft was still in effect. To make ends meet I took a second job in the building across the alley on the west side of North Columbia Street turning out immaculate theses copies on an original Xerox copy machine to which loose granular toner was carefully added from a supply box. The business was Adam and Eve, Planned Parenthood, and I sold condoms and made Xerox copies. too. Bo Porter, our accountant, became the third partner, and I wondered what had become of my store. Bo bought out Richard and David soon after Springfield Record Company moved to its location on East Franklin Street upstairs over Lacock's Shoes and Baskin Robbins Ice Cream Store near The Shrunken Head. Bo later became the owner of The Cave after Springfield closed in 1975.

Madonna Bentz and Richard Carter

Richard Cater co-founder of Springfield, Buffalo, and Schoolkids Records, with Poindexter, and Madonna Bentz 1975

Knowing we should have had a better plan Richard and I reorganized calling up Peter Brown, Cathy Jones, Barbara Harris, and Pam Ramsey from Athens to open Buffalo Records in the old bank building next to The Carolina Theater in the spring of 1975. We ordered custom shelving from John Lindsey so that the overstock could be quickly accessed as we were moving boxes of 50 of certain new releases. We stocked all the pricey classical imports in the bank vault, and the jazz section was located behind the tellers' counter. Peter was responsible for the extensive jazz collection having worked for The Record Bar in Athens and having a deep appreciation of jazz. Richard would special order any lp the customer wanted. Buffalo Records was playing music, burning incense and displaying the colorful art of album covers from 10 AM to 9 PM and Sundays. We allowed customers to use headphones to listen to albums in the back room before purchasing. We had very little markup.

Richard and I would drive 5 hours to Athens and back overnight in our Chevy van to compete with The Record Bar which was readily stocked by the reps of the music industry. The Record Bar moved from its location on Henderson Street to the north side of East Franklin just across the street from Buffalo Records. Richard would buy all their stock of a new release when they priced lower than we could buy wholesale. Eric couldn't supply us fast enough, so we had to go outside the Schoolkids warehouse system buying from a one-stop in Charlotte to provide new releases before The Record Bar. First day sales were extremely important. We were losing ground to The Record Bar chain. Eric sent Pepper to Chapel Hill to open Schoolkids Records in Kemp's old location on Henderson Street.

Pauline Williams and Barbie Harris

Two of the great women of the Chapel Hill music business, Pauline Williams who co-founded Springfield and Buffalo Records with her friend Barbie Harris who worked at Buffalo Records and then went to work in advertising for the Record Bar

By May of 1976 I had to make the decision to close Buffalo Records putting my friends on unemployment and liquidating the remaining stock which we were unable to return for credit in a huge sale. Richard had taken up golf. Our daughter was born in late May at 5 PM, her weight being proudly displayed on the leader board at the new Chapel Hill Country Club members golf tournament. Shortly thereafter Richard Carter bought Schoolkids Records Chapel Hill store from Eric and reopened in the space next to Jeff's Confectionery, proprietors Jimmy and Paulina Mousmoules; their fountain cokes were made to order. Richard kept Schoolkids going until after our divorce when it was sold back to Eric in 1978. Pepper opened Pepper's Pizza in that location, and Schoolkids reopened next to Julian's and The Little Shop.

Thus ended my part in the Chapel Hill Record Wars. Peace and love, Pauline Williams

Photos are from Charly Mann's collection. 

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Comments:

Scott Verner      10:11 AM Mon 3/15/2010

Thank you for your kind mention of South Wing! (BTW, we're back together and playing from time to time in the Triangle area.) So where is Pauline now? sverner@charlotteobserver.com
 

Alex Webb      9:37 AM Wed 1/20/2010

Pauline,

Thanks for posting this story. My wife Carolyn and I visited Springfield shortly after you opened and Richard recommended an album and said if we didn't like it, he'd give us our money back, it was from a little band called Fleetwood Mac. We bought an album every week on payday.

You mentioned about having a baby in May of 1976, and we did too (she now lives in the area and we have a grand-daughter).

My wife says she sees you occassionally around town.

Hope you are doing well,

Carolyn and Alex
 

Sally Hunter      10:39 AM Thu 1/7/2010

I seem to recall that Buffalo Records had a fantastic logo. Do you have a photo of it?
 

Jim Cox      9:28 PM Wed 1/6/2010

I just want to tell you that Chapel Hill Memories rocks. Your content is fabulous.
I lived in Chapel Hill for 31 years, and learned more about the town in two hours on your blog than the whole time I lived there.
 

Keith Graham      2:53 PM Wed 1/6/2010

From the story it seems that within five years Pauline and Richard opened and closed three record stores. Looking back on it does Pauline see a way they could have made a profit and remained in business?

What was the main problem with the business - high rents, poor management, not enough business, or something else?
 

Fran Martin      9:14 AM Wed 1/6/2010

My father use to talk glowingly about Buffalo and Springfield Records. I wish he was still alive to read this article. It really sounds like they were incredible music stores. I wish Chapel Hill had a store like that today.
 

Brian Chamberlain      9:07 PM Tue 1/5/2010

I loved the original Springfield. It was in the Carl Smith Building on Columbia Street. I think before that the Pickwick Restaurant had used that space for bands like the New Deal String Band to perform.

Pauline, do you know what has become of Stu Martel?
Thanks for all the albums that I could afford to buy because of you.
 

Donnie Warren      5:41 PM Tue 1/5/2010

I was at UNC during the time of Buffalo Records. I remember Richard Carter as a high energy person. I was told then that they often sold their records at or below cost. Great for us consumers, but not I suspect for business.
 

Tom Griffith      5:09 PM Tue 1/5/2010

I can not believe my luck; an article on my three favorite record stores of all time. I don't think I knew then that they were all owned by the same people.

What does Pauline Williams do today?
 

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Chapel Hill is located on a hill whose only distinguishing feature in the 18th century was a small chapel on top called New Hope Chapel. This church was built in 1752 and is currently the location of The Carolina Inn. The town was founded in 1819, and chartered in 1851.

 

 

What is it that binds us to this place as to no other? It is not the well or the bell or the stone walls. or the crisp October nights. No, our love for this place is based upon the fact that it is as it was meant to be, The University of the People.

-- Charles Kuralt

 

 

Dark Side of the Hill -- Pink Floyd, the creators of the most popular album in history, Dark Side of the Moon, took the second half of their name from Floyd Council, a Chapel Hill native, and great blues singer and guitarist. He once belonged to a group called "The Chapel Hillbillies".

 

 

Check out Charly Mann's other website:
Oklahoma Birds and Butterflies

http://oklahomabirdsandbutterflies.com

 



We need your help. Send your submissions, ideas, photos, and questions to CHMemories@gmail.com.

 

 

 

 

There would probably be no Chapel Hill if the University of North Carolina Board of Trustees in 1793 had not chosen land across from New Hope Chapel for the location of the university. By 1800 there were about 100 people living in thirty houses surrounding the campus.

 

 

The University North Carolina's first student was Hinton James, who enrolled in February, 1795. There is now a dormitory on the campus named in his honor.

 

 

The University of North Carolina was closed from 1870 to 1875 because of lack of state funding.

 

 

 

 

William Ackland left his art collection and $1.25 million to Duke University in 1940 on the condition that he would be buried in the art museum that the University was to build with his bequest. Duke rejected this condition even though members of the Duke Family are buried in Duke Chapel. What followed was a long and acrimonious legal battle between Ackland relatives who now wanted the inheritance, Rollins College, and the University of North Carolina, each attempting to receive the funds. The case went all the way to the United States Supreme Court, and in 1949 UNC was awarded the money for the museum. Ackland is buried near the museum's entrance. When the museum first opened, in the early sixties, there were rumors that his remains were leaking out of the mausoleum.

 

 

The official name of the Arboretum on the University of North Carolina campus is the Coker Arboretum. It is named after Dr. William Cocker, the University's first botany professor. It occupies a little more than five acres. It was founded in 1903.

 

 

Chapel Hill's main street has always been called Franklin Street. It was named after Benjamin Franklin in the early 1790s.

 

 



We need your help. Send your submissions, ideas, photos, and questions to CHMemories@gmail.com.

 

 

Chapel Hill High School and Chapel Hill Junior High were on Franklin Street in the same location as University Square until the mid 1960s.

 

 

The Colonial Drug Store at 450 West Franklin Street was owned and operated by John Carswell. It was famous for a fresh-squeezed carbonated orange beverage called a "Big O". In the early 1970s, I managed the Record and Tape Center next door, and must have had over 100 of those drinks. The Colonial Drug Store closed in 1996.

 

 

Sutton's Drugstore, which opened in 1923, has one of the last soda fountains in the South. It is one of the few businesses remaining on Franklin Street that was in operation when I was growing up in the 1950s.

 

 

Future President Gerald Ford lived in Chapel Hill twice. First when he was 24, in 1938, he took a law couse in summer school at UNC. He lived in the Carr Building, which was a law school dormitory. At the same time, Richard Nixon, the man he served under as Vice President, was attending law school at Duke. In 1942, Ford returned to Chapel Hill to attend the U.S. Navy's Pre-Flight School training program. He lived in a rental house on Hidden Hills Drive.