by Charly Mann

Woodstock was not the first great three day music festival; it was the University of North Carolina's Jubilee. Beginning in 1963 and continuing through 1971, Jubilee was a spectacular marathon of music, joy, and love that featured the top musical acts in the world at the peak of their popularity.

Crowd on McCorkle Place watching the second Jubilee, April 1964
It all started in the spring of 1963 when the Student Union wanted to bring the Four Preps, one of most popular groups on college campuses at the time, to perform free for the entire student body at Memorial Hall. The problem was Memorial Hall only held 1600 people and was way too small to accommodate everyone. The idea was hatched to have the concert outside under the trees on a stage in front of Graham Memorial. Soon the concept was expanded to become a three day open air party of music, dance, and film called Jubilee, with the slogan "A Salute Spring." The festival was held Friday, Saturday, and Sunday, April 26-28. The stage was placed at the center of McCorkle Place not far from Franklin Street. Students and their dates were the only people that were supposed to attend, but there were no gates, security, or ticket takers, and many townspeople, including myself, then a 13 year-old boy with a passion for music, were also there. (I attended all but one of the nine Jubilees)

The Four Preps performing the first night of the first University of North Carolina Jubilee
From 2PM to around 10PM folk and pop-jazz groups performed on the main stage. The Four Preps concert on Friday attracted more than 5,000 people sitting on blankets almost as far back as the Old Well. On each day of Jubilee major motion pictures were shown for free at 6:30, 8:30, and 10:30 at Graham Memorial. At the close of performances on the main stage, the party simply got larger and expanded into five separate stages around campus where rock combos (a term used to refer to rock bands in the pre-Beatles days) performed almost until dawn. Those stages were in the Planetarium parking lot, in Y-Court, behind the Ackland Art Museum, in Steel Hall's parking lot, and directly in front of Graham Memorial. The headline act for the closing night was The Chad Mitchell Trio whose repertoire contained several songs that mocked right-wing thought and promoted integration. This was at a time when many businesses in Chapel Hill did not allow blacks, and the majority of the state and much of Chapel Hill was politically conservative.

Politcally irreverent folk group The Chad Mitchell Trio, final act of the first Jubilee

Beautiful coed enjoys Four Preps singing their hit song 26 Miles to Catalina
The first Jubilee at UNC was a huge success, and by the following Monday as bleary eyed students returned to classes, the student union began plans for a second Jubilee in 1964. Amazingly, the total cost for the first Jubilee was only $4,000. Jubilee become an annual tradition until 1971. For the next four years the concert continued to be held in McCorkle Place, and headline acts included The Serendipity Singers, Flatt and Scruggs, and Petula Clark in 1965, who chose Chapel Hill as the first place in America to perform her #1 song, Downtown.

James Taylor sings Carolina in My Mind, UNC Jubilee April 1970
As the University's enrollment increased and rock replaced folk as the preferred music on campus, UNC's Jubilee expanded into a major rock festival. In 1970 the event was held at Kenan Stadium and featured, Blood, Sweat, and Tears, then the biggest act in America with three top ten hits, as well as Grand Funk Railroad, Sweetwater, the Bar-Kays, Pacific Gas and Electric, and James Taylor, just months after the release of his Sweet Baby James album. The crowd particularly enjoyed his renditions of Fire and Rain and Carolina in My Mind. The highlight act though was Joe Cocker with his huge Mad Dogs and Englishmen ensemble that featured Leon Russell and Rita Coolidge. That year's crowd was far different than in 1963. Almost everyone was on some mind altering substance especially pot which permeated the air. LSD was also a popular drug of choice. The group that surrounded me enjoyed some amazing marijuana brownies. The UNC athletic department was unhappy with their football stadium being used in this manner, and in 1971 Jubilee was moved to Navy Field (which sits below Fetzer Field). That was the final year of Jubilee, and featured the Allman Brothers with Duane on lead guitar, Alex Taylor, Chuck Berry, B.B. King, Muddy Waters, Spirit, and the J Giles Band.

Crowd at Kenan Stadium UNC Chapel Hill Jubilee 1970
By 1971, I recall many of those in attendance looked more like members of a motorcycle gang than UNC students or Chapel Hill hippies. This group was responsible for a number of fights, vandalism, and the serious injury of a security guard. That was enough for the administration and the Student Union, and Jubilee Music Festival at the University of North Carolina, perhaps the best outdoor music celebration of all time, came to an end.

Duane Allman performing as the last act of the final UNC Jubilee May 1, 1971 (photo by Ric Carter)
What is it that binds us to this place as to no other? It is not the well or the bell or the stone walls. or the crisp October nights. No, our love for this place is based upon the fact that it is as it was meant to be, The University of the People.

I was at the last Jubilee in 1971. It wasn't at Kenan Stadium, but on the practice football field next to Fetzer Field (the outdoor track). The day I went, they had Spirit, the Flying Burrito Brothers, the Allman Brothers, and Chuck Berry, among others. Chuck did the original version of "My Ding-a-Ling", which was "My Tambourine" . I saw the incident that led to the demise of Jubilee. About 10 minutes before the gate between Fetzer Field and the practice football field was set to open, the crowd rush the gate forcing it open. The was a Pinkerton security guard at the gate, who was knocked over backwards down the incline he was standing on, and seriously (and according to the papers, permanently) injured both wrists as he tried to break his fall. That unfortunately is a more powerful memory than the music.